Senior Commercial Manager
Descrizione del posto
Texte original importé depuis Reed
Office based with excellent benefits. Are you a proactive and ambitious senior commercial manager looking to make a big impact within a thriving business? This could be just the role for you!
- Excellent uncapped commission and bonus opportunities
- Enhanced parental leave
- Healthcare
- Regular spot incentives including vouchers, a meal for 2, etc.
- Social clubs, free Friday breakfast and Friday drinks hour
- Huge opportunity for growth and development
The Company
This is a fast-growing, private equity-backed international events business that delivers market-leading exhibitions, conferences and industry events across sectors including technology, cybersecurity, retail, manufacturing and health & safety. Combining organic growth with strategic acquisitions, the company has built an impressive global portfolio while maintaining the collaborative, entrepreneurial feel of a scale-up. With an international footprint spanning the UK, US, Asia and beyond they operate a portfolio of more than 50 market-leading brands.
With a strong people-first culture centred around kindness, agility, drive and inclusion, they offer a supportive, high-performance environment where ambitious individuals can make a real impact, develop their careers and be part of an exciting growth journey. They are now looking for a Senior Exhibition and Sponsorship Sales Manager to join their team at a key stage of it's growth.
The Role
As Senior Exhibition and Sponsorship Sales Manager you will be responsible for driving revenue through exhibition space sales and sponsorship sales. This is a varied role with a focus on both new business opportunities and the development of long term relationships.
Key responsibilities for this Senior Exhibition and Sponsorship Sales Manager include:
- Generating revenue through commercial relationships - stand and sponsorship sales
- Managing sales processes end to end
- Generating brand new leads and securing new business opportunities
- Building key relationships with long standing stakeholders
- Creating tailored packages for exhibitors and sponsors
- Working to monthly sales targets and KPIs
- Preparing sales reports and accurate forecasts as well as a pipeline development
- Attending live events to encourage rebooking for future events
The Candidate
To be considered for this Senior Exhibition and Sponsorship Sales Manager role we are looking for candidates with a conference or exhibition organiser background specifically with exhibition or sponsorship sales experience. Candidates must be able to evidence previous sales success and showcase the ability to lead the full sales cycle from prospecting through to negotiations and the confirmation of the business win. We are looking for driven and proactive individuals who are eager to make a big impact in a fantastic business.
Live specialises in all disciplines (and at all levels) across events, experiential and exhibitions. If this position isn't quite what you're looking for please visit live-recruitment.co.uk to view all of the opportunities we are recruiting.
As a specialist events recruitment agency we help our clients build the most talented and diverse teams in the UK. We encourage applications from candidates of all backgrounds, embracing diversity across all intersecting dimensions, including ethnicity, gender, sexual orientation, well-being, abilities, and neurodiversity. We are dedicated to ensuring a supportive and accessible recruitment process. If you require any adjustments or accommodations for any reason, please do not hesitate to let us know.
Vacancy Ref: LKS17797
Competenze chiave estratte
La nostra IA ha analizzato l'offerta per identificare le competenze richieste.
I nostri consigli per candidarsi
5 recommandations générées par notre IA pour maximiser vos chances.
⭐ Lead your CV personal statement with explicit mention of exhibition space and sponsorship sales experience, as the advert names these as the two core revenue drivers for the role.
📊 Quantify your sales achievements with specific figures: e.g. 'Grew sponsorship revenue by 42% YoY, securing 18 new exhibitors across a 3-day tech conference'.
🎯 Highlight experience selling into sectors the company covers — technology, cybersecurity, retail, manufacturing or health & safety — to demonstrate immediate market relevance.
🌐 If you have experience working on international events or with global exhibitor portfolios, make this prominent; the employer operates across UK, US and Asia.
🤝 Include a dedicated 'Key Accounts' or 'Client Wins' section showing long-term stakeholder relationships you have built and retained, as the role explicitly requires both new business and relationship development.
Bullets CV suggérés
3 bullets générés par notre IA pour cette offre, alignés sur ses mots-clés ATS.
Ajoutez ces 3 bullets sous votre expérience la plus récente :
- •Drove £620k in exhibition stand and sponsorship revenue across 4 annual tech conferences, exceeding annual sales target by 27% through structured pipeline management and tailored package creation.
- •Secured 22 new exhibitor accounts within 9 months by executing a targeted cold outreach programme across cybersecurity and manufacturing sectors, contributing 35% of total event floor revenue.
- •Rebuilt relationships with 8 lapsed sponsors by redesigning tiered sponsorship packages, recovering £95k in at-risk revenue and achieving 100% renewal rate for the following event cycle.
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Votre lettre de motivation est prête
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Aperçu — adapté à Live Recruitment
Dear Hiring Manager,
Live Recruitment's Senior Exhibition and Sponsorship Sales Manager role stands out precisely because of the scale and ambition of the business behind it — a PE-backed portfolio of 50+ international event brands spanning technology, cybersecurity and retail is exactly the environment where my exhibition sales and sponsorship pipeline skills can deliver real commercial impact.
My background in B2B events sales has seen me manage end-to-end sales processes, build tailored sponsorship packages for clients across multiple sectors, and consistently hit monthly revenue targets through a combination of new business development and long-term stakeholder relationship management. I am comfortable working to KPIs, preparing accurate forecasts and developing pipelines that translate into sustained revenue growth.
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Domande probabili del colloquio
10 questions générées à partir de cette offre.
Tecniche
- ›Walk us through your end-to-end sales process for securing a new exhibition stand client from cold outreach to signed contract.
- ›How do you build and manage a sponsorship sales pipeline to ensure consistent monthly revenue against KPIs?
- ›What CRM tools have you used to track forecasts and report on pipeline health, and how did you structure your reporting cadence?
- ›How do you approach creating bespoke sponsorship packages for clients with different budgets and objectives?
- ›Describe how you have used market or sector data to identify new business opportunities within the events industry.
Comportamentali
- ›Tell me about a time you exceeded a challenging sales target — what was your approach and what was the outcome?
- ›Describe a situation where you had to rebuild or strengthen a relationship with a long-standing client who was at risk of not renewing.
- ›Give an example of when you successfully converted a cold lead into a significant commercial partnership.
- ›Tell me about a time you managed multiple sales campaigns simultaneously — how did you prioritise and stay on track?
- ›Describe a moment when you had to adapt your sales pitch significantly to meet a client's specific needs — what did you change and why?
Exemples de réponses STAR
Réponses modèles avec la méthode Situation-Tâche-Action-Résultat. À adapter à votre vécu.
Tell me about a time you exceeded a challenging sales target — what was your approach and what was the outcome?
Describe a situation where you had to rebuild or strengthen a relationship with a long-standing client who was at risk of not renewing.