Head of Marketing Job Share
Descrizione del posto
Texte original importé depuis Reed
This is a brilliant opportunity to combine a senior role with flexibility. Working on a 21-hour per week job share basis, you'll join the Marketing and Communications leadership team as Head of Marketing, leading the strategic planning and delivery of marketing activity across the organisation. Partnering with senior leaders, you'll help shape priorities, influence decision making and ensure marketing is aligned to organisational objectives, audience needs and future ambitions.
Come and be part of the leading Armed Forces charity, making a difference to the lives of those who have served to keep us safe and protect our way of life.
Leading a talented team, you'll be responsible for bringing together insight, planning and delivery to create effective, integrated marketing campaigns. You'll oversee the marketing pipeline, manage competing priorities and work across multiple stakeholders to ensure activity is focused, coordinated and delivering against clear objectives. This is a role that requires both strategic thinking and strong stakeholder management, with the opportunity to drive improvements, introduce new approaches and continually strengthen how marketing operates across the organisation.
We're looking for an experienced marketing leader with a track record of developing strategy, leading high-performing teams and delivering high-profile, multi-channel campaigns. You'll be confident influencing at senior level, comfortable managing a broad range of stakeholders and skilled at balancing long-term planning with day-to-day priorities. If you're looking for a role where you can bring fresh thinking, lead an established team and play a key role in shaping the future direction of marketing, we'd love to hear from you.
You will be contracted to our Haig House hub with a minimum expectation of one day per week working in person at the hub and flexibility for working remotely/at home when not on site.
Salary breakdown - £65,624 to £72,410 per annum (FTE 35 hours, inclusive of £4,452 London supplement), pro rata to £39,368 to £43,446 per annum (21 hours, inclusive of £2,671 London supplement)
Employee benefits include -
- 28 day’s paid holiday (plus bank holidays) increasing with service, with optional annual leave purchase scheme of up to 5 working days
- Private Healthcare
- Enhanced paid maternity, paternity and adoption leave
- Generous pension contributions, with Employer contributions ranging from 6% to 10%
- Range of flexible working options may be available, depending on your role
- Employee Assistance Programme providing confidential counselling, financial and legal advice
- Range of courses delivered by learning specialists to support your development goals and objectives
- Opportunities to volunteer
- Travel loans, Cycle to Work, and more!
For more detailed information about the role, please see the Job Description attached to our direct advert. Our teams take a personalised approach to shortlisting, which is carried out without the use of AI and is based on the evidence provided in your application against the essential and desirable criteria in the Person Specification.
Interview Dates: 1st stage: WC 13th July (Virtual)
2nd Stage WC 20th July (Face to face)
RBL is committed to creating a diverse and inclusive organisation, reflecting the diversity of the armed forces community and of wider society. We welcome applications from people of all backgrounds and personal characteristics.
As part of our commitment to inclusion, we offer interview schemes for candidates who declare an Armed Forces connection and/or a disability. However, candidates are only eligible for this scheme if their application clearly demonstrates that they meet all of the essential criteria listed in the Person Specification for the role.
We may close this vacancy early if we believe we have enough strong applications to be able to successfully fill the role(s). Interested candidates are encouraged to apply as soon as possible.
Competenze chiave estratte
La nostra IA ha analizzato l'offerta per identificare le competenze richieste.
I nostri consigli per candidarsi
5 recommandations générées par notre IA pour maximiser vos chances.
⭐ Open your Personal Statement with your track record in multi-channel campaign delivery, as the advert explicitly lists this as a core requirement under 'What We're Looking For'.
📊 Quantify your team leadership experience: e.g. 'Led a 12-person marketing team, delivering 8 integrated campaigns annually across 5 channels, increasing audience reach by 34%'.
🎯 Highlight any charity, non-profit or public-sector marketing experience prominently — the role is for a leading Armed Forces charity and sector alignment will strengthen your application.
🤝 Demonstrate stakeholder management at board or senior leadership level explicitly, as the advert stresses 'influencing at senior level' and 'managing a broad range of stakeholders' throughout.
🌐 Address your experience with flexible or job-share working arrangements directly in your cover letter, as the 21-hour job-share structure is central to this role and showing you can deliver strategically at part-time hours will differentiate you.
Bullets CV suggérés
3 bullets générés par notre IA pour cette offre, alignés sur ses mots-clés ATS.
Ajoutez ces 3 bullets sous votre expérience la plus récente :
- •Developed and executed a multi-channel marketing strategy across 6 campaign streams, growing audience engagement by 41% year-on-year and delivering 3 flagship campaigns on time and within a £280,000 annual budget.
- •Led a 9-person marketing team through a full rebrand programme, aligning messaging across 8 channels and achieving a 28% uplift in brand recall within 6 months of launch.
- •Managed a marketing pipeline of 14 concurrent projects across 5 senior stakeholder groups, introducing a prioritisation framework that reduced missed deadlines by 35% in the first quarter of implementation.
Copier est gratuit — adapter nécessite un upload CV (30s).
Votre lettre de motivation est prête
Nous avons rédigé une lettre pour The Guardian. Découvrez l'ouverture, puis débloquez la version complète personnalisée.
Aperçu — adapté à The Guardian
Dear Hiring Manager,
The Head of Marketing job share at the Royal British Legion is a role I have been looking for — a senior position where strategic multi-channel campaign leadership and the ability to influence at board level are genuinely valued, structured around 21 hours per week. My experience developing and executing integrated marketing strategies, managing complex stakeholder relationships and leading high-performing teams makes me well placed to contribute from day one.
My background in senior marketing leadership spans the full campaign lifecycle, from audience insight and strategic planning through to pipeline management and performance measurement across digital, print and events channels. I have led teams of up to 10 marketing professionals, delivered campaigns reaching audiences of over 500,000 and built stakeholder engagement frameworks that have aligned marketing activity directly to organisational objectives.
Inscription gratuite, sans carte. L'export PDF/Word nécessite l'essai 1,99 € (14 jours).
Domande probabili del colloquio
10 questions générées à partir de cette offre.
Tecniche
- ›How do you build and manage a marketing pipeline across multiple simultaneous campaigns with competing priorities?
- ›What frameworks or tools do you use to align marketing strategy to organisational objectives and audience insight?
- ›Describe your approach to measuring the effectiveness of integrated, multi-channel marketing campaigns.
- ›How have you introduced new marketing approaches or processes to improve how a team operates?
- ›What methods do you use to ensure consistent brand and messaging across a broad range of channels and stakeholders?
Comportamentali
- ›Tell me about a time you successfully influenced a senior leader to change direction on a marketing decision.
- ›Describe a situation where you had to balance long-term strategic planning with urgent day-to-day marketing priorities.
- ›Give an example of leading a high-performing marketing team through a period of significant change.
- ›Tell me about a high-profile campaign you led that required coordination across multiple internal stakeholders.
- ›Describe how you have managed a job-share or flexible working arrangement while maintaining strategic continuity and team performance.
Exemples de réponses STAR
Réponses modèles avec la méthode Situation-Tâche-Action-Résultat. À adapter à votre vécu.
Tell me about a time you successfully influenced a senior leader to change direction on a marketing decision.
Describe how you have managed a job-share or flexible working arrangement while maintaining strategic continuity and team performance.